Books for Creators - Start with Why?
Start With Why? is a great book that will inspire your thinking about how you communicate the goal for your company both internally and externally.
Why is it great for the Creators and their Managers?
Communicates the need to set the North Star vision in simple terms.
Applicable to both the content and business side of the creator brand.
It helps address motivation and communication within the Creator’s team.
What should you consider when reading it?
The book is slow to start. All good content tarts with Chapter 2 and onwards.